Are you among the 30 percent of employers who are still struggling to fill open positions (according to Manpower, Inc’s 2009 Talent Shortage Survey) – despite the millions of job seekers out there?

If so, maybe it’s time to reconsider your recruiting efforts – and see if there’s not something small but crucial that you’re overlooking.

Here are five surprising reasons you might not be getting those quality applications you need:

  1. It’s not the job that’s the problem…It’s the posting. Perhaps the open position you’re advertising for has such an obscure title that candidates don’t think it even applies to them. Maybe there’s not enough information about what the position entails. Or there’s too much information that makes job seekers lose interest.  Or perhaps it’s simply miscategorized…Whatever the reason, job seekers might not be compelled enough by what they’re seeing simply from the job posting to apply to your company. For tips on how to better craft a more dynamic job posting, check out 7 Steps to Must-Read Job Postings.


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