The Road to Me 2.0: How I Was the Chosen One

Posted on 18. September 2008 by Dan Schawbel
My first post talked about how I got the idea to write Me 2.0 and how I confronted adversity head-on to claim my publishing deal with Kaplan. Today, I’m going to enlighten you on a few coincidences that are ironic and really set the stage for the future (and my future).Passing the torch

Tom Peters wrote “The Brand Called You” in Fast Company Magazine on August 1st, 1997.

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