Personal Branding is Your Secret Weapon in the Battle for Jobs

Today, I spoke with Liz Goodgold, who is a long time branding expert, speaker, author and consultant. Liz provides a great endorsement for the fine art of personal branding and she also has great ideas around how entrepreneurs can market themselves, as well as how people can become more visible as a corporate employee. This post will prove useful to just about anyone engaged in a job hunt or trying to keep their current job and succeed at it. If you want to win the battle for jobs in this market, then be sure to read this interview!